In the past year, the Visual Thrive team has talked to any business owner that will speak with us about their social media. What we’ve learned is that too many companies try to manage their social media feeds until they realize they aren’t getting much return on this essential marketing tool.
Social media is an extension of your company’s brand
A company’s brand is everything! How much time did you spend on developing a website, or creating the perfect brochures, flyers and business cards? You probably thought about those marketing items for more than one day, right? Your brand is your company. It’s what makes your company, YOUR company. It’s the way you expose what you do at work. It creates your culture, and whether it’s well done or not – it’s everything!
With social media, so many business owners think they can…Read More
We're open for business! The Visual Thrive team has officially began its work. You know, the work we're doing for our new clients after the work of creating the best social media tools and platforms to serve your business.Read More
Some of the best ideas come to us when we aren’t focused on anything particular – like when we’re in the shower or running… Einstein said “play is the highest form of research.”
As a business owner, it’s so important to step outside of your business and think about your experiences, or what your clients meed that they aren’t getting. Indermaur Media is fortunate to be able to work with lots of businesses on their professional photography needs and video introductions.
But I also watch many of them struggle to keep up with the fast-paced demands of maintaining a strong social media presence, often posting unplanned photos and quick captions just to stay top of mind with their customers. Business owners have also shared how employees can be distracted from their job responsibilities when they participate in the company’s social media posting. The lack of consistency in the style of each post lends itself to diminishing the company’s brand with no oversight.
Companies also spend…Read More